Seven Techniques to Improve Your

Email Marketing!

So now that you are collecting a sizable number of email addresses, are you using them effectively? 

When you think about it, email addresses are like gold.

Their value not only increases over time, but provides your organization many opportunities to communicate with and engage members and supporters over time.  Not using email effectively is costing your organization.  The effective email marketing strategies we’ll share with you will help you increase your contributor base, the amount they give and the frequency they give!

Research is indicating over the next 5 years, email will continue to be the communication of choice among business leaders and consumers.   That’s good news because you already have a sizable number of email addresses and the time and investment you made to acquire them is going to continue to pay off fantastically for you!  We just need to make sure you get the maximum return out of the email addresses you have!

You really don’t have an alternative!

You already know the cost to find new supporters and members will increase in the next 5 years.  So what are you doing to build an ongoing strategy to increase your effectiveness in email marketing?

Join us to learn some of the latest research and techniques discovered that will dramatically help you increase:

   1.  Clickthroughs
   2.  Data collection
   3.  Forwards to friends

Plus learn best practices to increase

   •  Participation
   •  Word of Mouth
   •  Stewardship
   •  Contributions

This Webinar is designed to give you a foundation on which you can improve your email marketing and the knowledge of what to analyze in order to continue to improve it.  When you think about it, increasing the effectiveness of one area could dramatically increase results.  Why not maximize your return on investment by doing it right?

We’ll share with you fascinating new techniques to:

   •  Personalize your message to your members
   •  Increase the number of people you can email to
   • Analyze your results.

Plus we’ll share with you how to identify the value of an email address to your organization.  When you can tell your board or boss that one email address is worth $30 each, they will suddenly understand why they should be giving you more resources to connect and engage with contributors online.

Participation in this program is limited by the number of connections we are assigned.  If you are interested in participating, register early.

CLICK HERE to Register!

This program will not be offered again for six months.

     When:    Thursday, January 22nd , 2 PM EDT
     Where:   On the web and via phone
     How:       We’ll send participation information prior to Webinar
     Why:       You need to increase response and participation rates when sending emails!
     Cost:      Only $195

Your Presenters:
 
Jason Mitchell,  Chief Marketing Officer, Pursuant Group

Plus you will receive:
    • PDF of the power point

Who should attend?  Anyone involved in:

   •  Managers
   •  Directors
   •  Webmasters
   •  Board members