4 Online Webinars = Successful Email Marketing Campaigns
FOUR Webinars for the price of one! Limited time only $295
This summer you have an opportunity to sit back and take some time out to build an effective email marketing strategy based on best practices, proven methodologies and techniques. Join our live Webinar and then sit back and watch the other three whenever it’s convenient for you.
Register once and you will receive access to all four Webinars.
Live Webinar
1) Effective Email Marketing Strategies
Email is one of your most powerful communication and engagement tools. To be effective, it takes planning, testing, and analysis. We’ll remind you of the basics and tried and true methodologies.
- Building a funnel that will acquire emails
- Email marketing tools (enewsletter, email blasts, auto responsders & drip campaigns)
- Develop a comprehensive eMail marketing strategy
- Proven ideas to bypass spam filters
- Tracking email opens and click throughs
- Focus on content versus promotion
- Split testing techniques to increase open rates and click throughs
- Segmentation techniques to increase participation
- Email design, colors, font size and styles to increase opens
- Scientific evidence of where to put important information in your email
Includes email marketing planning guide and workbook! Take your email marketing strategy to the next level. Join this Webinar and watch/listen to the other three at your convenience!
When: Tuesday, July 28th, 3:00 to 4:00 PM EDT
Presenter: Brad Kleiman, Director of Education
Worksmart - eMarketing
While founding WorkSmart e3Marketing, Brad was the eMarketing Consultant for the Key Entrepreneur Development Center at Corporate College, a division of Cuyahoga Community College. He is a noted social media and email marketing expert with nearly 100 Webinars under his belt.
Click to Register
Plus Receive 3 On Demand Webinars!
The following are on demand Webinars you can participate in when it’s convenient for you!
2) 10 techniques to Improve Your Email Marketing
A simple 1 percent increase in click-throughs can represent hundreds of dollars in contributions, revenue or participation in your program. We’ll look at ten proven techniques to improve open rates, click throughs and eventually registrations, contributions, revenue & participation.
- Improve your reputation and get better results
- Tips on how to make your subject line grab readers attention
- Make your emails relevant to your audience
- Personalization techniques that will increase response rates
- Use POWER words that elicit action
- Blast emailing or segmentation? Segmentation improves results
- Do you email once, twice or five times? What is too much?
- Is Monday better than Tuesday? What time of day is best to send?
- Give your audience multiple links. Something for everyone
- Use the Johnson box to increase click throughs
When: Anytime that is convenient for you following the live Webinar
Presenter: Don Philabaum, President of Internet Strategies Group
Don founded a firm to create online communities in 1995 which went on to create over 300 private - password protected online communities worldwide. A veteran of over 200 Webinars, over 3,000 people have learned how to use Facebook, social media, online community and email marketing to acheive their goals.
3) 21 Ways to Increase & Fix Your Email List
Every email you get is like money in the bank. Are you actively growing your email list? We’ll remind you of techniques you’ve forgotten about and share with you 28 ways you can grow & fix your list.
- Best practices in getting people to your sign up form
- SEO/SEM techniques to find new customers
- Use social media and viral marketing to increase your list
- Using traditional marketing techniques to grow your list
- Automatic ways to fix bad and undeliverable email addresses
- Getting everyone in your organization involved in email collection
- Social media press releases to increase your list
- Engage your customers/contributors to help build your list
- Partner with non competitor to send your offer to their list
- Use your eNewsletter to grow your list
Plus 11 others.
When: Anytime that is convenient for you following the live Webinar
Presenter: Jeff Wallace, Vice President of Internet Strategies, ISG
Since 1997 Jeff has been helping organization use Internet strategies to reach their business goals. Jeff has a keen grasp on what you need to do to increase the size of your email list. Photographers, alumni associations, development offices, museums, libraries have used his techniques to reach their audiences.
4) Using Social Media and Email Marketing to Increase Everything
Your email marketing strategy can be improved by integrating a social media strategy with it. You’ll learn:
- Why you need to include social media in your email marketing strategy
- How you can integrate blogs, eNewsletters, RSS to improve your email marketing.
- Turn key ideas on how you can outsource the management of your blog
When: Anytime that is convenient for you following the live Webinar
Presenter: Tom President of Monsoon Interactive
Tom is the founder of Moonson Interactive, a email and marketing firm that provides the platform for organizations to mail to 10 or 100,000 people. His firm has been there done that! With hundreds of customers, they've seen what works and what doesn't work. Tom will bring you up to date on their latest research.
REGISTER TODAY! Participation is limited!
Take advantage of these Webinars to tune up your email marketing strategy. The small investment you make will increase registrations, participation, contributions, communication and engagement.
Participants receive:
- Paper back copy of the book - Internet Dough, Create a Business Internet Strategy to Make More Dough Online
- PDF copy of the book, Engage Customers Online - 97 Internet Strategies
- Workbook for the Effective Marketing Strategies Live Webinar
- PDF's of each Webinar Power Point
- Copy of the white paper, Facebook 101 for the Executive Suite
- Copy of the white paper, Facebook Public Profile Pages, Bringing Order to the Chaos"
Take your email marketing strategy to the next level!
Take advantage of our offer for all four Webinars, for the cost of one!
Click to Register today!
Questions?
phyllis@internetstrategiesgroup.com