Over the past decade you’ve used video tapes, CD’s, view books, traditional mass marketing and direct mail campaigns to recruit students. In just the past 5 years, email marketing became another important tool to recruit students.
All that has changed, however…
Your prospective students consider email an “old peoples” communication tool Nearly all of their communication is through their Facebook News Feed. Today, in order to be relevant to the Facebook generation you need to communicate and engage them on Facebook.
Why?
Because 90% percent of your prospective students are using Facebook, multiple times per day and when they do, they spend 55 minutes browsing what their friends are up to, reading News Feed from Fan pages and communicating with friends. You have an incredible opportunity to use a Facebook Fan page to achieve your recruitment goals.
But, you’ve got to take your admissions Facebook Fan page to the next level.
If you are like most admissions professionals, someone in your office created the Fan page and you were pleasantly surprised to see prospective students using it. But there is much more you could be doing with your Fan page!
That’s where we can help!
First, we'll meet with you and your team to discuss what you want to achieve and share with you the options you have to WOW your prospective students.
We’ll do a makeover of your Facebook Fan page that integrates YouTube, Twitter and other free social media tools. You’ll end up with a page that fully utilizes Facebook photo albums, events, polls and Insights. (Facebooks analytical tool) We can also create a Welcome page using Facebook Markup Language (FBML), that can include a campus tour video, links to your admissions website or RSS feeds from your college website.
To do it right, you need authentic voices and viral techniques!
- Your prospective students want to hear from authentic voices. They want to hear about the experiences alumni and students have had at your college. They want to connect and engage with other prospective students like them.
- Your Facebook Fan page will be designed to encourage students, alumni and others to share their stories and help sell your institution. We’ll include techniques that will spread your opportunity to prospective students’ friends.
You don’t have time to figure this out. We’ve already done that for you and can do a makeover of your Facebook Fan page (or create a new one) with all of these tools in less than 30 days!
It’s easy to get started.
- Simply click below to request our team to make over (or create) your Facebook Fan page. Decide if you want us to make over your Facebook Fan Page, or do all three, your Facebook Fan page, Twitter and YouTube channel.
- We’ll then schedule a meeting with you and your team to learn about your brand, college and goals. This meeting will enable you to simply check off what you want to include in your Facebook page. That’s all you have to do!
- The next steps are our responsibility! We’ll take your information and create a funky, yet professional Facebook Fan page.
We’ll do the work – and keep you ahead of your competitors!
If not NOW, when?
The bar has been lifted. Your prospective students are visiting Fan pages that are graphically more appealing and engaging. You know you’ve wanted to create a Facebook Fan page for your admissions office. Now you can do it - the right way and get it off your “to do” list in just 30 days.
Still not sure?
You’ve spent mountains of time and money creating direct mail, campus videos, fliers and advertising campaigns to reach your goals. A very small investment will pay off. You’ll generate more buzz, increase viral marketing and communication.
You don’t have to figure this out on your own. We’ll hold a series of meetings to learn what you want and share with you the opportunities available to you. Armed with that knowledge we’ll create your page and get you started.
Take a quick tour!
Your fan page development team!
Jeff Wallace
Jeff was one of the early pioneers in online communities. In 1998 he was working with organizations around the world to help them develop successful online communities designed to increase their customer base, engage customers and keep them coming back. He is also a trained and experienced public relations, business management professionals, with a passion for photography. He is constantly thinking outside the box to find innovative ways organizations can reach their goals using social media & Internet strategies.
Don Philabaum
Don is one of the early pioneers in building online community. Don founded a company in 1995 that built over 300 alumni online communities that connected and engaged millions of alumni worldwide. Don is the author of "Internet Dough", "Engage Customers Online", "Alumni Online Engagement", "Create a NET-Centered College Campus" and numerous white papers including "Facebook for the Executive Suite". Over 2,000 people have attended webinars where he presented the latest Linkedin & Facebook strategies.
Research information you need!
You also need information on how to take your Fan page to manage your Fan page, Twitter account and YouTube channel.
You will also receive the following research and information valued at over $400! You and your team can read and watch this information whenever you want. Helpful to build awareness, knowledge and internal expertise.
RESEARCH VALUE
- Report - “67 Content Ideas” $ 95
- The book, “The Little Blue Book of Facebook” $129
- Webinar, “Advertising on Facebook” $195
- White paper “Tapping into the Social GRID” $ 49
You can reach us at..
800-805-9413 x 2
jeff@internetstrategiesgroup.com