The explosive growth of online social networks has altered the way people communicate, share ideas, and disseminate information but with it comes certain risk and costs.
A survey of firms by Proofpoint found:
- 17% had disciplined an employee for violating blog or message board policies
- 15% had disciplined an employee for violating multimedia sharing/posting polices in the past 12 months
- All firms were facing increased “exposure incidents” involving Facebook & Linkedin
The lines between professional and private lives continue to blur, and while these communications tools create great opportunities, they also create ethical dilemmas and challenges for businesses.
What is being said, how it is said, who is saying it and where it is being said can have a very profound effect on a business in many ways. With Facebook, Twitter, Linked-In, blogging and other forms of social media communication continuing to grow, what can a company do to protect itself?
- Should employees be allowed to use these tools while at work?
- Should a company encourage employees to use these tools for company business?
- What are the real risks and why is it important?
Every company needs to examine the risks this brings to their business and what they can do to protect their company, their employees and their customers.
And what would you do when a:
- Staff person says something that a contributor takes the wrong way?
- Employee says something negative about the company or fellow employee?
- Customer service representative sends a negative response to a customer?
- Sales person post an update in their Facebook page that a prospect reacts negatively to?
This presentation covers the fundamental elements needed to establish good decision making, policies and protocols to protect the business and mitigate the risks.
Participants will understand:
- The importance of establishing a Company Social Network Policy.
- Not only what employees can do when utilizing Social Networks at work, but also what employees should NOT be utilizing when utilizing Social Networks at work.
- The proper procedures for use when utilizing Social Networks at work
- The pitfalls when utilizing Social Networks at work and how to avoid them.
- What policies and procedures employees can be expected to respect for off work hours use of Social Network as it relates to the Company.
- How to educate employees and staff on proper Social Media use at work and home
And you will receive specific statements you can include in your employee manual to guide employee participation while:
- Updating their personal blog or commenting on others
- Participating in online communities like Facebook, MySpace & Linkedin
- Commenting and following others on Twitter
- Watching Video on YouTube and other video sharing sites
- Emerging Location based Social Networking
Plus, you will learn how to prevent your Fan page from being deleted or worse hijacked. Are you aware that the person who sets up your Fan page essentially owns it? If that person wants to they can cut out other administrators and start posting any information they want, or they can delete the page. We’ll show you a few simple steps to prevent this situation from happening.
SUMMARY
This is a rapidly changing area. Your initial policies and rules will be out of date as soon as your HR, customer service, product development, sales, PR and marketing departments begin to strategically use Facebook and Social Media.
When: Thursday, October 7th 3:00 – 4:00 PM EDT
Where: On the web and via phone
How: We'll email you an invite
Why: Keep your Social Media HR policy up to date!
Cost: Only $195
To Register Click HERE!

Timothy Dimoff
Timothy A. Dimoff, Founder and President of SACS Consulting & Investigative Services, Inc., is considered one of the nation’s leading authorities in high-risk workplace and human resource issues, security, vulnerability assessments, terrorism and crime. He is known as a speaker, trainer, investigator and author and has appeared on national radio and television shows including Dateline, NBC and CNN, and in major newspapers including The Chicago Tribune, The New York Times, The LA Times, The Washington Post, and The Wall Street Journal. Dimoff is a nationally recognized expert on violent behavior and criminal investigation and has provided crime commentary and profiling analysis on television and radio appearances including MSNBC, CNN, and Court TV. As a consultant to law enforcement and the media, Dimoff has been called upon to examine evidence from crime scenes and victim and witness reports to develop an offender profile.
Dimoff is the author of six books, including How to Recognize Substance Abuse, The YOU in Business and Life Rage, a chilling examination of societal rage and safeguards against it. Dimoff is also nationally recognized for his expertise in developing training programs for corporations, law enforcement, security agencies, and other organizations. His expertise includes high risk and security issues, human resource issues, corporate investigations, liability issues from hiring to firing, drugs and substance abuse, identity theft, law enforcement procedures, and victim justice.
Who should attend:
- HR Professionals
- Department Managers
- Operation Managers
- VP’s
- Presidents