These are difficult times for business owners. Consumers are feeling insecure and many are saving rather than spending. So how do you get them spending?
We’d like you to consider adopting ‘one day deals’!
LivingSocial and Groupon are just two of dozens of new companies founded in the last two years, that send a daily eNewsletter to their subscribers offering a discount of as much as 50% off a product or service. The offer is only good for 24 hours and in some cases only limited quantities are offered. Typically the promotional company splits 50% of the revenue with the business.
Consumers love this!
Consider some of the recent one day deals:
- The Gap sold 441,000 50% off coupons which generated $11,000,000 in sales.
- A new Toronto tea shop had 950 people take advantage of their special offer.
- 6,561 tickets to the King Tut exhibit were sold for $18 each.
- 2,500 introductory airplane lessons were sold by 11 am for a flight school.
- 600 new customers for a spa generates $18,000 in sales in one day.
In just two years, Groupon and LivingSocial have added millions of subscribers and other niche players are entering the market to take advantage of the rising popularity and changing behaviors of consumers.
Why not your organization?
Your organization could make these same arrangements with businesses and offer their products and services to your members, customers or community at large. More importantly, using Social Media strategies you can reach their friends network too! It's a great way to build your brand and awareness of your needs!
Plus, you develop a new revenue stream for your organization that is not tied to contributions!
When you contact us, you will learn how you can take advantage of this HOT trend to:
- Generate a new revenue stream for your organization.
- Increase membership and participation at events.
We’ll look at the most popular daily eNewsletters and analyze what they are doing. You’ll learn:
- How to get businesses to participate.
- What the best product and services are to offer.
- What percent of revenue do you take?
- How do you increase participation?
- How do you use social media to promote it?
- What kind of technology will you need?
The goal of this Webinar is to help you develop a strategy on how you can drive a daily, weekly or monthly offer and at the same time deliver news, information and network users.
We’ll discuss the option of:
- Testing this idea by adding specials to your eNewsletters.
- Developing your own program.
- Partnering with a third party company.
Businesses love this approach because it cost them nothing to participate and it gives them a huge shot of exposure and chance to build a customer base.
With the holiday shopping season right around the corner and the Valentine season behind that, now is the time to build a strategy to use this concept to build a buzz, have some fun and generate revenue.
Take this first step to learn how to leverage your relationship with your members, as well as their vast network of friends!
It's win-win for everyone!
Groupon is now being recognized as the fastest company to reach a billion dollars in sales.
They accomplished that because they tapped into a behavior change and offered a fun way for consumers to buy products and services.
You can do the same with your network!
And in the end, everyone wins! You generate revenue, businesses get customers, and your supporters get great deals!
CLICK on our names to REQUEST info!
Diana Horger
Diana has been helping organizations develop Internet strategies since the MySpace/Facebook generation were in grade school. As early as 1998 Diana was introducing online communities and Internet strategies to high schools and colleges around the world. Diana has been a featured speaker in dozens of Webinars focused on helping organizations develop social media, Facebook and Internet strategies.
Don Philabaum
Don is one of the early pioneers in building online community. Don founded a company in 1995 that built over 300 alumni online communities that connected and engaged millions of alumni worldwide. Don is the author of "Internet Dough", "Engage Customers Online", "Alumni Online Engagement", "Create a NET-Centered College Campus" and numerous white papers including "Facebook for the Executive Suite". Over 2,000 people have attended webinars where he presented the latest Linkedin & Facebook strategies.