Our surveys indicate you are looking for best practices and examples an example to follow.
You are looking for proof you can show management that your organization should be putting more resources into your Fan page and integrating traditional marketing with your Fan page.
So we went out and found two excellent examples of organizations that are getting an incredible return on their investment from their Facebook Fan page so you can adopt their successful strategies:
- First, you’ll hear from A.K. Wilkinson, from RLF Communications who worked with the International Civil Rights Center & Museum to develop a Facebook Fan Page strategy that eclipsed 11,000 fans in just six weeks.
- Next, you’ll hear from Jeanne Debonis, from the Cleveland Zoological Society who has been instrumental in rocketing their Fan page to 26,000 fans in less than 2 years!
You’ll learn:
- What they tried that worked and didn’t!
- What reports they share with management
- How much time they commit to their Fan page
- How they integrate these responsibilities with their day to day responsibilities
- How to involve others and share the responsibilities
Armed with this information, you can tweek and modify your Facebook Fan page strategy. We guarantee this Webinar will open your eyes to new possibilities and it will help you from wasting your time trying things our presenters found that did not work!
You will learn what these organizations did to:
- Reach high engagement levels approaching 100 interactions per day and 18 interactions per post
- Increase Fan Page traffic in excess of 32,000 page views per month
- Increase photo views and interactions
- Drive more traffic to their organization’s main website (276 percent increase in six weeks)
- Use traditional marketing to increase the awareness of their Fan page
And you will learn how they accomplished this using standard Facebook engagement tools including:
- Photos
- Videos
- Surveys
- Events
- Tagging
Plus our presenters will take us into their stats to show you how they use Insights to determine which content, photos, videos and graphics to share.
Our presenters will also discuss issues you may be facing:
- How to get other departments involved in the Fan Page
- How to respond to complaints and issues Fans raise
- How to take advantage of the increase of Fan viewing your page from mobile devices
- When do your updates come from 'the organization' and when to have updates that come from a personality in your organization
Registration is limited. Don’t wait, register today
If you want to see a couple of examples of what you could be doing to increase your registrations and participation, you need to be at this Webinar. The tips and ideas shared work regardless of what industry you are in!
When: Wednesday, September 29th 3 PM – 4 PM EST
Where: On the web & phone
Why: You need to create a Facebook strategy!
Cost: $145 ONLY $95 first 10 to register! Save $50
A.K. Wilkinson
A.K. Wilkinson (known as Ann Kathryn only to her mother) is an account executive at Greensboro, N.C-based strategic communications firm, RLF Communications. At RLF, AK offers clients a keen sense of social media savvy, marketing communication and writing talent, as well as a dedicated commitment to taking on challenges. With experience promoting products and services across a variety of industries, she spins typically uninspiring information into dynamic tales that showcase the client’s unique capabilities.
Jeanne Debonis
Jeanne DeBonis is the Website and New Media Specialist for Marketing and Public Relations at Cleveland Metroparks Zoo. She is responsible for the management and maintenance of the Zoo's website and online presence, including social media outlets, online video and photography. Before coming to the Zoo,Before choosing a profession in web development, Jeanne spent seven years as a wind tunnel test engineer at NASA Lewis Research Center in Cleveland, Ohio. In her spare time, Jeanne is a fine artist, marathoner and Ironman triathlete
Questions?
800-805-9413
phyllis@internetstrategiesgroup.com