The Good, Bad & Ugly of Non Profit -

Annual Giving Websites

10 must strategies, 80 different sites, Find out what you need to know!

 Have you given any attention to your website or your online contribution strategy lately? Research is suggesting you should......

•  A recent Jupiter Research report found that 12 percent of Internet users do not subscribe to land line phone service. (Nearly 2/3rds of them are 18-34 year olds).  Worse, the same report suggests that another 12 percent of those surveyed indicated an intent to drop their home phone service.   (That would represent 24% of this age group!)

• Combine this with the fact that the public in general is moving away from traditional mass media like TV, radio, magazines and you begin to realize that you have a whole generation that will be difficult to reach using traditional fundraising methods.

Your website and Internet strategy is your new communiation tool.

By attending this Webinar you will learn how to take your website strategy to the next level. This Webinar will give you the information you need to take advantage of proven Internet strategies and techniques.

 You'll learn how your Internet strategy can better:

     • Communicate your core message.
     • Keep everyone informed.
     • Engage non contributors.
     • Continue to build excitement.
     • Recognize contributors.
     • Help you find new prospects

And find new volunteers!

The Webinar will also show you how to use social media and Web 2.0 tools to meet contributors where they are at - ONLINE.  We'll show you how to move beyond offering a “brochure ware” website with innovative uses of blogs, video, audio, podcast, RSS feeds and more.  This Webinar will NOT focus on the technical aspects of these tools, but on the strategic applications to help you get your message out!

You will also have a chance to see 80 annual giving websites.  We'll show you:

     • 10 critical elements your annual giving pages MUST have.
     • Common mistakes to avoid
     • Ideas you should adopt

You'll walk away with MANY best practices you can adopt!  

We've conducted a great deal of research to bring this all together for you and your team.  You'll receive a vast amount of information that would have taken your team weeks to compile or would have costs thousands of dollars to have consultants provide.  This will give you a chance to compare yourself to others and know what you need to do to move forward.

PLUS, you will receive the white paper, “Internet Strategies For Annual Giving and Online Contribution Programs”   This report summarizes the research we conducted by looking at hundreds of annual giving websites.  Besides identifying trends and common traits, it includes ideas on how to incorporate social media tools and techniques to increase contributions.  The report includes a chart of the most common elements so you can compare your site to others in the industry.

     When:      Thursday, April 22nd,  3:00 to 4:00 EDT
     Where:    On the web and via phone 
     How:        We’ll send participation information
     Why:        You need an online contribution strategy 
     Cost:       Only $195     (Save $50!  Use the coupon code -  March Madness  -  Only 12 left!)

             Click here to Register!

Included with your registration fee:

• Copy of the Power Point
  
• Copy of the white paper, spreadsheet of 80 website!

Presenter

Don Philabaum is the founder of Internet Strategies Group, a firm dedicated to help organizations use proven Internet strategies to increase communication, engagement and contributions.  A firm Don previously founded, (IAC) created over 300 alumni online communities.  Don is the author of Engage Alumni Online, a book that provides 101 strategies to engage alumni and contributors online.

Questions?  

email ... phyllis@internetstrategiesgroup.com

800-805-9413 x 1